| Typicality: | 0.382 |
| Saliency: | 0.310 |
| in the raleigh and greensboro markets | 4 | location |
| wednesday | 3 | temporal |
| according to the campaign | 2 | other |
| ad → go on → the air | 9 |
| ad → go to → air | 7 |
| ad → go on → air | 6 |
| negative | neutral | positive |
| 0.104 | 0.707 | 0.189 |
| Raw frequency | 22 |
| Normalized frequency | 0.310 |
| Modifier score | 0.500 |
| Perplexity | 72.716 |