| Typicality: | 0.372 |
| Saliency: | 0.287 |
| to purchase your product | 5 | purpose |
| by focusing on this alarming reality | 2 | manner |
| to perform umrah | 2 | purpose |
| ad → persuade → people | 12 |
| ad → convince → people | 7 |
| negative | neutral | positive |
| 0.279 | 0.523 | 0.198 |
| Raw frequency | 19 |
| Normalized frequency | 0.287 |
| Modifier score | 0.500 |
| Perplexity | 269.795 |