| Typicality: | 0.365 |
| Saliency: | 0.270 |
| like the one | 3 | other |
| according to espn’s darren rovell | 2 | other |
| ad → be → part of a campaign | 13 |
| ad → be → part of an integrated campaign | 4 |
| negative | neutral | positive |
| 0.025 | 0.630 | 0.346 |
| Raw frequency | 17 |
| Normalized frequency | 0.270 |
| Modifier score | 0.500 |
| Perplexity | 32.161 |