| to increase their ctr | 6 | purpose |
| specifically | 4 | manner |
| ad → be related to → keyword | 14 |
| ad → relate to → keyword | 8 |
| ad → be related to → the keyword | 6 |
| negative | neutral | positive |
| 0.124 | 0.737 | 0.139 |
| Raw frequency | 28 |
| Normalized frequency | 0.347 |
| Modifier score | 0.500 |
| Perplexity | 151.245 |