| Typicality: | 0.391 |
| Saliency: | 0.331 |
| in the challenged context | 3 | location |
| in advertising | 2 | location |
| advertiser → discontinue → claim | 10 |
| advertiser → discontinue → its claim | 3 |
| advertiser → discontinue → the claim | 3 |
| negative | neutral | positive |
| 0.336 | 0.566 | 0.098 |
| Raw frequency | 16 |
| Normalized frequency | 0.331 |
| Modifier score | 0.500 |
| Perplexity | 334.843 |