| Typicality: | 0.327 |
| Saliency: | 0.385 |
| as a campaign objective | 7 | manner |
| advertiser → drive → conversion | 12 |
| advertiser → choose → conversion | 3 |
| advertiser → generate → conversion | 3 |
| advertiser → look to drive → conversion | 3 |
| negative | neutral | positive |
| 0.078 | 0.405 | 0.517 |
| Raw frequency | 21 |
| Normalized frequency | 0.385 |
| Modifier score | 0.500 |
| Perplexity | 106.775 |