| Typicality: | 0.689 |
| Saliency: | 0.858 |
| on their ads | 32 | location |
| on an ad | 18 | location |
| after the visitor's search | 13 | temporal |
| advertiser → pay for → click | 85 |
| advertiser → pay for → each click | 56 |
| advertiser → pay per → click | 54 |
| advertiser → pay for → every click | 25 |
| advertiser → pay for → the click | 4 |
| advertiser → pay for → that click | 3 |
| advertiser → pay for → every click-through | 3 |
| negative | neutral | positive |
| 0.189 | 0.706 | 0.104 |
| Raw frequency | 230 |
| Normalized frequency | 0.858 |
| Modifier score | 0.725 |
| Perplexity | 56.228 |