| Typicality: | 0.438 |
| Saliency: | 0.441 |
| each time an individual clicks | 10 | temporal |
| to have | 6 | purpose |
| amongst search results | 2 | other |
| advertiser → pay → the search engine | 15 |
| advertiser → pay → search engines | 5 |
| advertiser → pay → a search engine | 4 |
| advertiser → pay → the search engines | 4 |
| negative | neutral | positive |
| 0.172 | 0.740 | 0.089 |
| Raw frequency | 28 |
| Normalized frequency | 0.441 |
| Modifier score | 0.500 |
| Perplexity | 67.748 |