| Typicality: | 0.345 |
| Saliency: | 0.427 |
| on advertising | 6 | transitive-object |
| every year | 5 | temporal |
| in the next recession | 5 | temporal |
| advertiser → spend → millions of dollars | 12 |
| advertiser → spend → billions of dollars | 8 |
| advertiser → pay → billions of dollars | 3 |
| advertiser → pay → millions of dollars | 3 |
| negative | neutral | positive |
| 0.483 | 0.392 | 0.125 |
| Raw frequency | 26 |
| Normalized frequency | 0.427 |
| Modifier score | 0.500 |
| Perplexity | 22.078 |