| Typicality: | 0.406 |
| Saliency: | 0.365 |
| to capitalize on this activity | 9 | purpose |
| on messages | 2 | location |
| advertiser → take → action | 15 |
| advertiser → call to → action | 4 |
| negative | neutral | positive |
| 0.085 | 0.512 | 0.403 |
| Raw frequency | 19 |
| Normalized frequency | 0.365 |
| Modifier score | 0.500 |
| Perplexity | 56.505 |