| Typicality: | 0.321 |
| Saliency: | 0.167 |
| to attract new users | 3 | purpose |
| advertiser → use → medium | 4 |
| advertiser → use → the medium | 3 |
| negative | neutral | positive |
| 0.068 | 0.581 | 0.350 |
| Raw frequency | 7 |
| Normalized frequency | 0.167 |
| Modifier score | 0.500 |
| Perplexity | 219.157 |