| Typicality: | 0.342 |
| Saliency: | 0.217 |
| in their planning | 6 | temporal |
| with use the second screen experience | 4 | other |
| advertiser → be → more strategic | 6 |
| advertiser → be → strategic | 3 |
| negative | neutral | positive |
| 0.023 | 0.549 | 0.428 |
| Raw frequency | 9 |
| Normalized frequency | 0.217 |
| Modifier score | 0.500 |
| Perplexity | 47.383 |