| Typicality: | 0.274 |
| Saliency: | 0.263 |
| in a country | 7 | location |
| with consumers | 3 | transitive-object |
| campaign → build → trust | 12 |
| campaign → rebuild → trust | 4 |
| negative | neutral | positive |
| 0.039 | 0.379 | 0.582 |
| Raw frequency | 16 |
| Normalized frequency | 0.263 |
| Modifier score | 0.500 |
| Perplexity | 151.886 |