| Typicality: | 0.461 |
| Saliency: | 0.319 |
| beyond both company’s expectations | 4 | other |
| on budget | 2 | location |
| always | 2 | temporal |
| campaign → deliver → result | 13 |
| campaign → achieve → result | 7 |
| campaign → bring → result | 3 |
| negative | neutral | positive |
| 0.071 | 0.233 | 0.696 |
| Raw frequency | 23 |
| Normalized frequency | 0.319 |
| Modifier score | 1.000 |
| Perplexity | 130.624 |