| Typicality: | 0.296 |
| Saliency: | 0.313 |
| particularly | 12 | degree |
| to be innovative | 10 | purpose |
| campaign → prove → effective | 9 |
| campaign → prove to be → effective | 8 |
| campaign → proved to be → effective | 5 |
| negative | neutral | positive |
| 0.054 | 0.187 | 0.758 |
| Raw frequency | 22 |
| Normalized frequency | 0.313 |
| Modifier score | 0.500 |
| Perplexity | 281.466 |