| Typicality: | 0.265 |
| Saliency: | 0.242 |
| for the brand | 4 | transitive-object |
| certainly | 2 | manner |
| campaign → raise → the bar | 11 |
| campaign → raise → standard | 3 |
| negative | neutral | positive |
| 0.083 | 0.278 | 0.639 |
| Raw frequency | 14 |
| Normalized frequency | 0.242 |
| Modifier score | 0.500 |
| Perplexity | 140.365 |