| Typicality: | 0.353 |
| Saliency: | 0.242 |
| to reach both new younger fans | 5 | purpose |
| campaign → reach out to → parent | 10 |
| campaign → reach → parent | 4 |
| negative | neutral | positive |
| 0.019 | 0.520 | 0.462 |
| Raw frequency | 14 |
| Normalized frequency | 0.242 |
| Modifier score | 0.500 |
| Perplexity | 63.391 |