| Typicality: | 0.392 |
| Saliency: | 0.333 |
| in 12 markets | 4 | location |
| throughout november | 4 | temporal |
| including social | 2 | other |
| campaign → run on → digital | 10 |
| campaign → run in → digital | 6 |
| campaign → run through → digital | 5 |
| campaign → run → digital | 4 |
| negative | neutral | positive |
| 0.008 | 0.716 | 0.276 |
| Raw frequency | 25 |
| Normalized frequency | 0.333 |
| Modifier score | 0.500 |
| Perplexity | 171.837 |