| Typicality: | 0.420 |
| Saliency: | 0.398 |
| with the hashtag | 6 | other |
| via its own website | 5 | manner |
| actively | 3 | manner |
| campaign → be promoted on → social media | 13 |
| campaign → be promoted through → social media | 12 |
| campaign → be promoted via → social media | 7 |
| campaign → be promoted across → social media | 6 |
| negative | neutral | positive |
| 0.041 | 0.486 | 0.473 |
| Raw frequency | 38 |
| Normalized frequency | 0.398 |
| Modifier score | 0.500 |
| Perplexity | 26.106 |