aspect of
customer)
→
CapableOf
→
use social media
| Typicality: | 0.620 |
| Saliency: | 0.640 |
| to connect to customers | 15 | purpose |
| in the social media channel | 14 | location |
| to capture business | 13 | purpose |
| business → use → social media | 151 |
| business → utilize → social media | 12 |
| business → leverage → social media | 8 |
| business → make → use of social media | 6 |
| business → use → social media platforms | 6 |
| business → use → social media tools | 3 |
| business → utilize → social media marketing | 3 |
| negative | neutral | positive |
| 0.086 | 0.477 | 0.438 |
| Raw frequency | 189 |
| Normalized frequency | 0.640 |
| Modifier score | 0.798 |
| Perplexity | 78.073 |