| Typicality: | 0.508 |
| Saliency: | 0.469 |
| in terms of brand reputation | 9 | other |
| increasingly | 8 | degree |
| very | 7 | degree |
| experience → become → important | 18 |
| experience → become → relevant | 13 |
| experience → become → invaluable | 13 |
| experience → become → useful | 10 |
| experience → become → involved | 7 |
| experience → become → vital | 3 |
| negative | neutral | positive |
| 0.064 | 0.367 | 0.569 |
| Raw frequency | 64 |
| Normalized frequency | 0.469 |
| Modifier score | 0.950 |
| Perplexity | 266.577 |