| hugely | 4 | degree |
| for projecting the organisation’s power | 3 | purpose |
| franchise → be → important | 5 |
| franchise → be → crucial | 3 |
| franchise → be → influential | 3 |
| negative | neutral | positive |
| 0.046 | 0.388 | 0.566 |
| Raw frequency | 11 |
| Normalized frequency | 0.337 |
| Modifier score | 0.500 |
| Perplexity | 286.954 |