| Typicality: | 0.438 |
| Saliency: | 0.440 |
| much more | 7 | degree |
| during the second half of 2010 | 5 | temporal |
| in other personal care categories | 3 | other |
| growth → be → more modest | 31 |
| negative | neutral | positive |
| 0.115 | 0.608 | 0.277 |
| Raw frequency | 31 |
| Normalized frequency | 0.440 |
| Modifier score | 0.500 |
| Perplexity | 54.182 |