| very | 9 | degree |
| much more | 6 | degree |
| in generating a positive reader response | 4 | purpose |
| headline → be → effective | 50 |
| headline → be → more effective | 8 |
| negative | neutral | positive |
| 0.085 | 0.415 | 0.500 |
| Raw frequency | 58 |
| Normalized frequency | 0.687 |
| Modifier score | 1.000 |
| Perplexity | 268.710 |