| Typicality: | 0.383 |
| Saliency: | 0.312 |
| especially | 4 | manner |
| initiative → consist of → advertising | 8 |
| initiative → be meant to target → advertising efforts | 3 |
| initiative → focus on → advertising | 3 |
| negative | neutral | positive |
| 0.083 | 0.750 | 0.168 |
| Raw frequency | 14 |
| Normalized frequency | 0.312 |
| Modifier score | 0.500 |
| Perplexity | 194.570 |