| Typicality: | 0.291 |
| Saliency: | 0.302 |
| to make | 5 | purpose |
| to build a connected marketing organization | 3 | purpose |
| investment → be made in → process | 18 |
| investment → be required in → process | 5 |
| negative | neutral | positive |
| 0.037 | 0.468 | 0.495 |
| Raw frequency | 23 |
| Normalized frequency | 0.302 |
| Modifier score | 0.500 |
| Perplexity | 184.161 |