| Typicality: | 0.369 |
| Saliency: | 0.279 |
| to identify organization | 4 | purpose |
| to promote the program | 4 | purpose |
| by companies | 2 | other |
| logo → be used to identify → brand | 11 |
| logo → be used to represent → brand | 8 |
| logo → be used for → branding | 3 |
| logo → be used to promote → brand | 3 |
| logo → be used in → branding | 3 |
| negative | neutral | positive |
| 0.061 | 0.750 | 0.189 |
| Raw frequency | 28 |
| Normalized frequency | 0.279 |
| Modifier score | 0.500 |
| Perplexity | 296.685 |