| Typicality: | 0.574 |
| Saliency: | 0.505 |
| on online and direct mail | 8 | location |
| in this country | 6 | location |
| in both local and international media | 6 | location |
| money → be spent on → advertising | 113 |
| money → be spent on → ad | 21 |
| money → be spent on → advertisement | 17 |
| money → be put into → advertising | 4 |
| money → be devoted to → advertising | 4 |
| money → be spent → advertising | 3 |
| money → be spent for → advertising | 3 |
| negative | neutral | positive |
| 0.394 | 0.473 | 0.133 |
| Raw frequency | 165 |
| Normalized frequency | 0.505 |
| Modifier score | 0.835 |
| Perplexity | 45.620 |