| Typicality: | 0.473 |
| Saliency: | 0.603 |
| to customers | 9 | transitive-object |
| under the campaign | 4 | location |
| for cash purchases | 4 | purpose |
| retailer → offer → incentive | 44 |
| retailer → provide → incentive | 15 |
| retailer → give → incentive | 3 |
| negative | neutral | positive |
| 0.021 | 0.478 | 0.502 |
| Raw frequency | 62 |
| Normalized frequency | 0.603 |
| Modifier score | 0.663 |
| Perplexity | 82.828 |