| Typicality: | 0.601 |
| Saliency: | 0.619 |
| to drive competitive advantage | 10 | purpose |
| increasingly | 9 | degree |
| to make sense of this data | 8 | purpose |
| retailer → use → analytic | 41 |
| retailer → turn to → analytic | 8 |
| retailer → utilize → analytic | 6 |
| retailer → rely on → analytic | 5 |
| retailer → adopt → analytic | 4 |
| retailer → provide → analytic | 3 |
| negative | neutral | positive |
| 0.024 | 0.499 | 0.477 |
| Raw frequency | 67 |
| Normalized frequency | 0.619 |
| Modifier score | 0.767 |
| Perplexity | 163.966 |