| Typicality: | 0.404 |
| Saliency: | 0.415 |
| with customers | 10 | other |
| with prospects | 7 | other |
| in the process | 6 | temporal |
| salesperson → build → trust | 24 |
| salesperson → gain → trust | 6 |
| salesperson → develop → trust | 4 |
| salesperson → create → trust | 3 |
| salesperson → earn → trust | 3 |
| negative | neutral | positive |
| 0.048 | 0.334 | 0.618 |
| Raw frequency | 40 |
| Normalized frequency | 0.415 |
| Modifier score | 0.700 |
| Perplexity | 255.118 |