| Typicality: | 0.258 |
| Saliency: | 0.224 |
| in their alcohol choices | 5 | other |
| increasingly | 4 | degree |
| shopper → become → sophisticated | 6 |
| shopper → become → more sophisticated | 3 |
| negative | neutral | positive |
| 0.016 | 0.426 | 0.558 |
| Raw frequency | 9 |
| Normalized frequency | 0.224 |
| Modifier score | 0.500 |
| Perplexity | 170.114 |