| Typicality: | 0.388 |
| Saliency: | 0.173 |
| to home improvement | 7 | transitive-object |
| to their cars | 5 | transitive-object |
| toward gifts | 2 | transitive-object |
| shopper → shift → their spending | 4 |
| shopper → redirect → their spending | 3 |
| negative | neutral | positive |
| 0.377 | 0.508 | 0.114 |
| Raw frequency | 7 |
| Normalized frequency | 0.173 |
| Modifier score | 0.700 |
| Perplexity | 91.692 |