| Typicality: | 0.310 |
| Saliency: | 0.141 |
| in order to remain engaged | 2 | purpose |
| shopper → crave → personalization | 3 |
| shopper → demand → personalisation | 3 |
| negative | neutral | positive |
| 0.026 | 0.591 | 0.383 |
| Raw frequency | 6 |
| Normalized frequency | 0.141 |
| Modifier score | 0.500 |
| Perplexity | 182.716 |