| very | 8 | degree |
| about spending money | 8 | other |
| about sharing personal information | 5 | other |
| shopper → be → careful | 20 |
| shopper → be → cautious | 17 |
| shopper → be → wary | 6 |
| shopper → remain → cautious | 4 |
| negative | neutral | positive |
| 0.301 | 0.546 | 0.153 |
| Raw frequency | 47 |
| Normalized frequency | 0.561 |
| Modifier score | 0.750 |
| Perplexity | 38.574 |