| Typicality: | 0.287 |
| Saliency: | 0.293 |
| about conscious consumerism | 4 | other |
| with a strategy | 3 | other |
| talk → raise → awareness | 8 |
| talk → create → awareness | 7 |
| talk → promote → awareness | 3 |
| negative | neutral | positive |
| 0.012 | 0.334 | 0.654 |
| Raw frequency | 18 |
| Normalized frequency | 0.293 |
| Modifier score | 0.500 |
| Perplexity | 284.676 |