| # | Concept | Culture | Statement | Freq. |
|---|---|---|---|---|
| 1 | customer assistance | France | Customers expect personalized and attentive service, with a focus on building a rapport with the customer. | 1 |
| 2 | customer service | France | Customer service standards may differ, with less emphasis on constant attentiveness and a more direct communication style. | 1 |
| 3 | customer service | France | Customers are given space and not constantly checked on to allow them to enjoy their experience | 1 |