| Typicality: | 0.484 |
| Saliency: | 0.450 |
| in your brand | 10 | location |
| in turn | 9 | manner |
| over time | 7 | temporal |
| consumer → build → trust | 57 |
| consumer → built → trust | 4 |
| consumer → help to build → trust | 3 |
| negative | neutral | positive |
| 0.032 | 0.284 | 0.684 |
| Raw frequency | 64 |
| Normalized frequency | 0.450 |
| Modifier score | 0.900 |
| Perplexity | 167.355 |