| of the product | 10 | other |
| often | 7 | temporal |
| in ground | 6 | location |
| consumer → buy → brand | 65 |
| consumer → buy → the brand | 18 |
| consumer → purchase → brand | 16 |
| consumer → purchase → the brand | 6 |
| negative | neutral | positive |
| 0.121 | 0.528 | 0.351 |
| Raw frequency | 105 |
| Normalized frequency | 0.523 |
| Modifier score | 0.744 |
| Perplexity | 140.514 |