| Typicality: | 0.523 |
| Saliency: | 0.487 |
| in the creatives | 11 | location |
| in the beers | 7 | location |
| in the brands | 7 | location |
| consumer → look for → authenticity | 42 |
| consumer → seek → authenticity | 27 |
| consumer → seek out → authenticity | 4 |
| consumer → want to know → the authenticity | 3 |
| consumer → see → the authenticity | 3 |
| consumer → question → authenticity | 3 |
| negative | neutral | positive |
| 0.099 | 0.539 | 0.362 |
| Raw frequency | 82 |
| Normalized frequency | 0.487 |
| Modifier score | 0.700 |
| Perplexity | 25.837 |