| Typicality: | 0.585 |
| Saliency: | 0.583 |
| as human | 11 | manner |
| in seven categories | 9 | other |
| as better, | 8 | manner |
| consumer → perceive → brand | 62 |
| consumer → view → brand | 33 |
| consumer → perceive → the brand | 28 |
| consumer → view → the brand | 12 |
| consumer → perceive → their brand | 5 |
| consumer → perceive → their brands | 5 |
| consumer → regard → brand | 4 |
| consumer → perceive → each brand | 3 |
| consumer → perceive → our brand | 3 |
| consumer → view → their brand | 3 |
| negative | neutral | positive |
| 0.090 | 0.586 | 0.324 |
| Raw frequency | 158 |
| Normalized frequency | 0.583 |
| Modifier score | 0.767 |
| Perplexity | 229.414 |