| Typicality: | 0.562 |
| Saliency: | 0.528 |
| to improve their lives | 9 | purpose |
| with researchers | 9 | transitive-object |
| with brands | 7 | transitive-object |
| consumer → share → their data | 87 |
| consumer → share → personal data | 10 |
| consumer → share → their personal data | 9 |
| consumer → share → significant personal data | 3 |
| negative | neutral | positive |
| 0.155 | 0.439 | 0.406 |
| Raw frequency | 109 |
| Normalized frequency | 0.528 |
| Modifier score | 0.767 |
| Perplexity | 69.595 |