| Typicality: | 0.532 |
| Saliency: | 0.479 |
| in favor of increased transparency | 12 | purpose |
| easily | 5 | manner |
| each time they made | 5 | temporal |
| consumer → switch → brand | 53 |
| consumer → change → brand | 14 |
| consumer → switch to → new brand | 5 |
| consumer → switch to → another brand | 3 |
| consumer → be switched to → brand | 3 |
| negative | neutral | positive |
| 0.241 | 0.522 | 0.238 |
| Raw frequency | 78 |
| Normalized frequency | 0.479 |
| Modifier score | 0.738 |
| Perplexity | 130.282 |