| always | 11 | degree |
| for a product | 8 | purpose |
| for service | 7 | purpose |
| consumer → have → need | 107 |
| consumer → have → the need | 13 |
| consumer → have → needs | 11 |
| negative | neutral | positive |
| 0.131 | 0.604 | 0.265 |
| Raw frequency | 131 |
| Normalized frequency | 0.555 |
| Modifier score | 0.841 |
| Perplexity | 57.277 |