| very | 48 | degree |
| increasingly | 26 | degree |
| digitally | 17 | degree |
| consumer → be → savvy | 306 |
| consumer → be → smart | 210 |
| consumer → be → wise | 54 |
| consumer → be → wiser | 30 |
| negative | neutral | positive |
| 0.137 | 0.437 | 0.426 |
| Raw frequency | 600 |
| Normalized frequency | 0.779 |
| Modifier score | 0.884 |
| Perplexity | 33.515 |