| Typicality: | 0.320 |
| Saliency: | 0.165 |
| to their web site | 6 | location |
| merchant → maintain → membership | 4 |
| merchant → develop → membership | 3 |
| negative | neutral | positive |
| 0.005 | 0.615 | 0.380 |
| Raw frequency | 7 |
| Normalized frequency | 0.165 |
| Modifier score | 0.500 |
| Perplexity | 163.235 |